NM
All Tools/Color Palette Generator & Extractor

Color Palette
Generator & Extractor

Pick from 20 curated palettes or build your own, then see exactly how your colors look applied to a real website layout — instantly. Or drop any image to extract its dominant colors.

Curated Palettes — 20

Build Your Own

Background
Headline
Body
Accent
Surface

Export as Code

:root {
  --color-background: #F5F3EF;
  --color-headline: #111111;
  --color-body: #555555;
  --color-accent: #E8440A;
  --color-surface: #FFFFFF;
}
yourwebsite.com
Brandmark
Product
Work
Pricing
Sign up
New — Color Roles v2
Design systems
that actually work.
Pick a semantic palette and see it on a real interface. No guessing — just results.
Start for freeView examples →
Trusted by 2,400+ designers
12,400+
Palettes created
98%
Satisfaction rate
< 1ms
Color updates
Features
Everything you need
Instant preview
See every role on a real layout the moment you pick a color.
WCAG contrast
Accessibility checks run live on every text-background pair.
Export ready
CSS variables, Tailwind config, or SCSS — one click.
SC
"This tool changed how I pitch color choices to clients. Seeing it live on a real layout closes the deal every time."
Sarah Chen— Brand Designer, Studio Co.
Brandmark
Building better design systems since 2020.
ProductPricingDocsBlog
© 2026 Brandmark Inc. All rights reserved.
PrivacyTerms

Live WCAG Contrast

A
Headline on Background17.0:1AAA
A
Body on Background6.7:1AA
A
Accent on Background3.6:1AA (large)
A
Headline on Surface18.9:1AAA
A
Button text on Accent4.7:1AA

See your palette in context — instantly

01

Pick or build a palette

Choose from 20 handcrafted palettes or dial in your own five color roles — Background, Headline, Body, Accent, and Surface — using the color picker or any hex value.

02

See it on a real layout

A full website preview updates instantly: nav, hero, cards, testimonial, and footer all reflect your exact palette. No export needed — the preview is the demonstration.

03

Export or share

Copy your color roles as CSS variables, a Tailwind config, or SCSS. Generate a shareable link so clients and teammates can see the palette in context with one click.

Color Palettes in Context

The “In Context” tab shows your color palette applied to a real website layout — not just color swatches. Every element updates the moment you pick a palette or change a color: the navigation bar, the hero section, feature cards, testimonial block, and footer all reflect your exact colors instantly.

This approach turns color palette selection from guesswork into informed decision-making. You see the website color scheme in action before writing a single line of code — saving hours of iteration and revision cycles with clients.

How to Use Color Roles

Professional designers think in color roles, not arbitrary hex values. A role-based system assigns semantic meaning to each color: Background sets the page canvas, Headline anchors primary headings, Body handles readable paragraph text, Accent drives calls-to-action and interactive elements, and Surface lifts cards and panels off the background.

WCAG Color Contrast Built In

Every palette is checked against WCAG accessibility standards in real time. AAA (7:1+) is the highest standard. AA (4.5:1+) meets the minimum for normal text. AA large (3:1+) applies only to large or bold headings. FAIL means the combination will be unreadable for users with low vision.

Frequently asked questions

Is this color palette tool free to use?

Yes — completely free with no account, no watermarks, and no limits on how many palettes you explore or export.

How do I extract colors from an image?

Switch to the Extract from Image tab. Drop or upload any JPG, PNG, or WebP — the color extraction engine samples every pixel and returns the most visually dominant distinct colors. Use it to pull a brand palette from a logo, extract color from a photograph, or reverse-engineer any existing design.

What export formats are available?

In the In Context tab, you can copy your color roles as CSS custom properties (--color-background, --color-accent, etc.), a Tailwind CSS colors config object, or SCSS variables — each as a one-click copy. The image extractor also exports its palette as CSS custom properties.

What are color roles and why should I use them?

Color roles assign semantic meaning to each color in your palette: Background, Headline, Body, Accent, and Surface. This makes your palette systematic — swap the accent color and every button, link, and highlight updates automatically, because your code references the role, not a hardcoded hex.

Can I use the generated colors in commercial projects?

Yes — the generated colors are yours to use in any personal or commercial project without attribution.

What is WCAG color contrast and why does it matter?

WCAG (Web Content Accessibility Guidelines) defines minimum contrast ratios for readable text. AAA (7:1+) is the highest standard. AA (4.5:1+) is the minimum for normal text. AA large (3:1+) applies only to large or bold headings. FAIL means the combination will be unreadable for users with low vision or colour-blindness.

What is the difference between HEX, RGB, and HSL?

HEX (#FF3D00) is the most common format for web — compact and universally supported. RGB (rgb(255, 61, 0)) is useful when manipulating colour channels in CSS or JavaScript. HSL (hsl(14, 100%, 50%)) is the most human-readable — Hue (0–360°), Saturation (%), and Lightness (%) — great for programmatic adjustments like lightening or darkening.